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Purple Coneflower 'Eye-Catcher™ Tanager' {1-Gallon pot}
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Echinacea purpurea 'Eye-Catcher™ Tanager' (AKA Brauneria purpurea 'Eye-Catcher Tanager', Rudbeckia purpurea 'Eye-Catcher Tanager', Eastern Purple Cone Flower 'Eye-Catcher Tanager')
Pronunciation: ek-ih-NAY-shee-uh pur-PUR-ee-uh EYE-KACH-er ta-NAN-jer
Product: 200831
Shipping description: This product cannot be shipped to ID, and cannot be shipped from early May to early October to AZ, CA, MT, NV, OR, UT, or WA.
NOTE: Shipments to AZ, CA, MT, NV, OR, UT, or WA require 7-10 days to prepare the required paperwork.

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1 - 9: $47.47 each10 - 99: $45.10 each
100+: $42.72 each
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Content note: AI-assisted: Some images, descriptions, or plant specifications on this page may have been created or revised with the assistance of AI. This content is checked, but inaccuracies may remain.

Please also note: Flower and foliage colors can vary considerably depending on climate, season, sunlight, myriad other growing conditions, and photography. If this plant is new to you, or you would like a broader sense of its natural color range, please view additional photographs [here], and feel free to contact us with questions.
Bring vivid summer color to your garden with Echinacea purpurea 'Eye-Catcher Tanager'. You will get sturdy stems topped with bold, daisy-like coneflowers that keep coming through the warm months, adding long-lasting interest and great cut stems for fresh or dried arrangements.

Plant it where it can soak up sun for the best flowering, though it will also perform in part shade. This coneflower is adaptable and low maintenance once established, tolerating short dry spells while still appreciating consistent moisture during its first season. Aim for well-drained soil and avoid constantly wet spots to help keep the crown healthy.

At maturity it stands about 22-24 inches tall and spreads about 16-18 inches, making it easy to tuck into borders and mixed beds. Leave a bit of room for air flow, and consider deadheading for a tidier look, or let some seed heads remain to extend seasonal interest and provide late-season bird value.

In winter, you can leave the stems in place for structure, then cut back in early spring as new growth begins. Divide clumps when they become crowded to keep plants vigorous and flowering freely year after year.

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