With Rosa 'Cinnamon Hearts™' (Shrub Rose 'Cinnamon Hearts™'), you get a compact, easy-care shrub rose that delivers fragrant, true-red double flowers again and again from spring through fall. Its naturally tidy, mounded habit fits neatly along sunny borders, at the front of mixed beds, or in large containers where you want season-long color without an oversized plant.
Plant in a spot that gets full sun for best bloom and overall vigor. Give it moist, well-drained soil, then water regularly during establishment; once rooted, keep to a consistent watering routine during dry spells to support repeat flowering. A 2-3 inch layer of mulch helps retain moisture and keeps roots cooler in summer while reducing competition from surrounding plants.
For ongoing care, feed in early spring and again after the first heavy flush of blooms, following your preferred rose fertilizer directions. Light shaping after flowering and a more thorough prune in late winter or early spring will encourage fresh growth and a strong bloom display. Removing spent flowers can help keep it looking clean and may promote additional blooms, though it is bred to rebloom well on its own. Provide good air circulation and avoid overhead watering when possible to help keep foliage looking its best.